• “Interview” with Kevin Garnett (:60)
  • Print Ad with Paul Pierce
  • /
9,040

hours of footage

60

seconds to sum it all up

“I’m a Lakers fan but I must admit that KG commercial is nothing short of inspiring.”
- Posted on YouTube by Dan, Sep 3, 2009
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Our print and out of home illustrated the breadth and depth of NBA TV's coverage with compelling visual storylines featuring marquee players, from both past and present.

With these executions, along with the TV spots, we were able to engage fans and create a destination that satisfied their hunger throughout the year.

The internal launch included trading cards for employees, highlighting reasons why “The Game Happens Here.”

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